Promo videos are a great way to get the attention of your audience.

At iHeartMedia San Diego, my video production work focused on videography, editing, and post-production to create promotional content for social media and television. These projects were essential to the station’s broader marketing strategy and required a mix of creativity, technical skill, and collaboration.

Each campaign brought something new, whether it involved green screen shoots, motion graphics, or syncing visuals with custom audio imaging. Working with a talented team made the process even more rewarding.

Below are examples showcasing promotional videos I helped produce for marketing initiatives.

‘Welcome Home DSC’ Wizard of Oz Spoof

This promo video was created to announce the return of the DSC morning show on San Diego’s Classic Rock station, 101KGB. Our Director of Marketing developed the concept, and I brought it to life using my video production skills. We shot the opening scenes with a green screen, and the audio tag at the end was crafted by our talented audio imaging team.

'Welcome Home' The DSC Show On 101KGB (Wizard of Oz Spoof)

San Diego Padres ‘Mexican Heritage Weekend’ with Geena The Latina of Channel 93.3

Shot on a green screen, the on-air morning show talent helped promote special events planned by the Padres marketing team.  The completed promo video was then distributed on Facebook targeting specific demographics.

San Diego Padres "Mexican Heritage Weekend" w Geena The Latina (Channel 933)

JAM’N 95.7 with Pro Wrestler Rey Mysterio

Professional wrestler Rey Mysterio came to the radio station to promote a charity event on-air he was having in San Diego. Rey has a HUGE following and we thought it would help bring more attention to his event by creating this video skit. We published the video on the JAM’N 95.7 website next to information about the upcoming fundraiser. Our Director of Marketing thought of the idea and I helped bring it to life.

Wrestling Legend Rey Mysterio Attacked By Thugs

Client Testimonials for San Diego Video Production

valerie cortez digital marketing review

Valerie C

5 star reviews

“Daniel has done a great job with helping the brand I manage elevate our social media advertisements. He is a very skilled videographer and editor and an excellent source of information and advice when it comes to digital marketing. I highly recommend him and will continue to work with him in the future! 🙂 Thanks Daniel!”

kevin zurek video review

Kevin Z

5 star reviews

“Daniel is THE MAN! He helped me produce a couple of videos for my clients. He gave great direction, is VERY creative, great with people and got the project done on time. I highly recommend Redideo Studio for your next project!”

amanda allen video production review

Amanda A

5 star reviews

“Super fast turn around. Very professional and well done. The client only requested one small revision, which was turned around in less than 24 hours. The shoot was on a Monday and we had approved creative ready for launch by Wednesday. One of our local radio DJ’s needed help shooting a video for social for an endorsement client. The client was extremely happy with the outcome. Highly recommend. Will be using again. Thanks Daniel!”

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About The Author

With 20+ years in digital media and marketing, Daniel Travers is the visionary of Redideo Studio, a San Diego-based creative agency. His expertise spans digital marketing, website design, video production, social media, and creative services.

Daniel’s collaborative work includes renowned brands such as iHeartMedia, Disney, Lexus, and more.

He holds a BFA in Photo New Media from the Kansas City Art Institute, along with an AAS in Graphic Communications from St. Louis Community College.

Find Daniel on:   LinkedIn  |  MuckRack  |  PWP   |   Reddit   |   Quora

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